Showing posts with label ECommerce. Show all posts
Showing posts with label ECommerce. Show all posts

Ecommerce: Redefining Trade As We Know It

eCommerce is a recently growing branch of technology that incorporates electronic media into the act of buying and selling of goods. Market competition is increasing day by day and to compete in the market, it is necessary to use multiple channels to reach and attract potential customers from all over the world.
The world is advancing rapidly and online stores are gradually gaining popularity. Buyers like to buy items of their wish regardless of what part of the world they live in. The recent growth in eCommerce development has made it possible for sellers to market and sell their products in almost every region of the world.
If you have just started a new business and need publicity or you are a running business owner and need to reach more customers or just to promote a new attraction of your business, eCommerce is the thing for you. eCommerce websites allow you to display your goods online where customers across the world can see them and buy them, and the cost of an eCommerce website is nominal compared to the profits it will yield.
eCommerce has gained groundbreaking popularity, in the UK, 59% of the retailers prefer selling their goods online, whereas the figure rises to 79% in Europe. In the United States alone, the eCommerce sales for the previous year reach above a staggering $200 billion. More than 40% of teenagers prefer buying things online rather than in person.
By the year 2014, it is predicted that more than half of the trade in modern countries will be done by eCommerce. If you own a business, and would like to expand your business and reach out customers in places you had never imagined before, eCommerce development is making it all possible.
The future of eCommerce looks even brighter since owing to the recent developments in web design, eCommerce merchants can now personalize the look of their eCommerce stores and have more control over it. They can now customize how the website looks according to the product they are marketing. They can provide the customer with a more welcoming environment, thus increasing sales and benefits.
Social networking is becoming increasingly popular and millions of people around the globe use social networking websites. Now it is possible for sellers to market their products on these websites, so they can target the most relevant audience for their products, as well as get detailed data on their customer behavior so they can better improve their methods.
Nowadays, people like to use their smart phones for almost everything, including shopping. Now, with a recently developing branch of eCommerce called M-commerce, sellers display their products on websites specifically optimized for mobile viewing, so that their customers can buy their goods using their handheld devices which has increased sales drastically.
eCommerce development has shrunk the world and brought buyers and sellers closer to each other. It has reshaped trade has become one of the most important tools for promotion and publicity of one's business, and a must to have in this increasingly competent world.
Adam Zabinski is a eCommerce Web Designer/front end web developer specialising in DotNetNuke development and eCommerce solutions. Serving many businesses across the Europe became familiar with business needs and objectives that ensure Return of Investment. Visit  Ecommerce for free no obligation quote or to simply find some handy web design tips&tricks.

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The Often Neglected But Very Effective Ways To Market Your E-Commerce Business Offline

It is natural to think that raising the profile of your e-commerce business is all about using search engine optimisation, PPC, social media and social bookmarking sites, blogging and going on forums to drive potential customers to your website. What many of us seem to forget is "How did we advertise and get business before any of this came along." the answer of course is that we did many things, but many of those methods are still just as effective today as they were then. It is just that "modern" business finding methods have taken all the limelight.

Consider to begin with advertising in whatever form be it in business directories or a newspaper or periodical. The state of the newspaper industry in terms of lost readers is well known, but ought this not to be an opportunity for the astute marketer. Advertising rates can be negotiated easily at present because of the aforementioned move online. At the end of the day, people still read newspapers, particularly local ones and a good idea is to take a small advertisement to begin with. If the advert contains a link to a blog or website where they can obtain a free e-book in exchange for leaving their name and email address This is a great way to generate leads for the business. If it works well, it can be scaled up very quickly. The important thing here is that you can measure the ROI very quickly.

Another very good way of raising the profile of your business, is to have some unusual business cards printed. One of the best we have seen was a pretend wallet, which was extremely realistic and contained the business owner's card and importantly a sales message on a piece of neatly folded A4. Although this was more expensive than usual the business owner was working on the premise that people don't throw wallets away!

Networking is always a good way to find potential customers. It is extremely effective as it has the advantage of a face to face meeting, often in a social rather than business context. If you are active in this area, join as many groups as possible and rather than offer the standard business card or brochure, have a briefcase of A4 sales pages in your briefcase. The sales message does not have to be overt, just a good description of you, your business and its uniqueness and benefits. If you write in something like 10% introductory discount when you hand it to your new network acquaintance it will have that personal touch and it is also highly unlikely that it will be thrown away.

These are just a few ways in which you can use oft neglected but proven advertising methods to find new customers. And remember it is not the initial sale that is important, it's the long term value of that customer to your business.

Peter Robson is an accountant with over 30 years experience in the small company sector. With his business partner, Debbie Crossley he runs a company helping people set up and run e-commerce businesses. For more information go to http://www.yournichebusiness.co.uk/


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Ecommerce Website Design - The Pros And Cons For The Consumer

E-commerce is a boon to mankind on many fronts. Hence, ecommerce website design is a critical aspect in the global market. This is because the e-commerce websites are the actual connecting line between consumers from all over the world and the millions of sellers of products and services. Before the e-commerce came along, the consumer base was grossly limited by geographical borders and demographic reach.

What Are The Pros of E-commerce For Consumers?

With the help of today's advanced ecommerce website design and technology you can buy anything and everything around the clock via credit card/ debit card/ Internet banking/COD (cash on delivery). Among the top benefits you can expect from the advent of ecommerce website design technology are:

- Effortless checkout: no queues; no sweat; no trouble. Everything would be at the click of the mouse.

- Most competitive pricing for any product or service. All you need is compare the prices and you get the advantage of choosing from a global market.

- 24/7 shopping access: You can buy anything you want whenever you want. You can shop before you go to bed, in the middle of the night or during your lunch break. Any time is a good time That is what ecommerce website design offers.

- Everything is accessible: With one click of the mouse you can buy stuff across the globe and have it delivered at your doorstep.

What Are The Cons Of E-Commerce For Consumers?

There is, of course, the other side of the coin - the cons with the ecommerce website design technology.

- Cannot touch the products - Even though you can have clear photographs of the products, you cannot touch them and ascertain their real quality. Sometimes, the photographs could be deceptive.

- Highly addictive - The ecommerce website design and technology is created to enhance the pleasure and convenience of shopping. For many, this is such a wonderful experience that they get addicted to it and end up spending much more than they intended to when they started out.

- Risk of credit card information theft - Branded companies use in their ecommerce website design technology the latest encryption software to ensure that the credit card information cannot be accessed by anyone other than the intended party.

However, there are many false websites that use falsified ecommerce website design and convincing facades just to capture the credit card information. This is why you should always look for the "https://" ("s" stands for "secure") at the beginning of the url and the 'verisign' mark on the page before giving your credit card information.

With an Internet presence, you have the power to do business while you sleep. Your business is open 24 hours a day. Without a website, you are missing out on a lot of exposure. Affordable Web Design and Internet Marketing for Small Business http://www.springboarddesigns.com/


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The Untold Factors Behind E-Commerce Business Failures

In the eyes of a successful e-commerce business owner, a failing economy would not stop him or her to profit online. However, it may contribute as one factor to hinder the e-commerce business to grow, but it is not the sole reason other e-commerce business owners fail. As of now, the internet has an abundant number of users. In the recent Plunkett's Research, there are more or less 1.5 billion users on the internet worldwide. Even if the United States economy is running low, some customers all around the world that e-commerce businesses can transact with are there.

It is unfortunate that common e-commerce businesses start to fail just after two years of establishment. There are many factors why it is inevitable for an e-commerce business to fail. Examples are not getting a cheap webhosting provider, ignoring customers, and lack of website updates. However, if a businessperson knows what factors are hindering e-commerce business to flourish, they are sure to be bound with success. Therefore, here are a few common reasons why an e-commerce business will fail.

Lack of Knowledge about Their Target Market

E-commerce business owners do this big mistake repeatedly. Not knowing what your market wants will definitely make you fail in the e-commerce industry. In addition, thinking that your customer will just buy any product you show them is a big no. You must know what your customer wants. You must know what your product can solve and why they need it. In addition, knowing the demographic makeup of your customers will surely help.

E-commerce Website

Getting a very expensive webhosting service will surely reduce your profit. It is recommended that e-commerce business owners get the cheapest domain registration available. In addition, using a very long and hard to remember website name is wrong. It is best to make your e-commerce website's name short, meaningful, concise, and easy to remember.

Customer Service

A business' success does not always rely on your product and advertising. Providing a customer with the extra mile in customer service will provide you with loyal customers. Ignoring their requests and problems will just give you tons of detractors that may harm your reputation. Always remember that every customer is important and you must always provide him the best customer service experience.

Outdated Website Contents

Not updating your website contents may let customers think that your website is not working anymore. In addition, stale contents will make the regular visitors discouraged to visit your websites often. This is because customers always want new information about your products and services. This will highly affect your traffic and your marketing.

Knowing and avoiding those factors will largely lower the chances of getting an e-commerce business to fail. Providing good customer service, getting a cheap webhosting provider, frequent updates on the website, and knowing your customers will not only help you on avoiding failure, following those things will also raise your chances to be one of the best e-commerce websites out there on the internet. If you already have an e-commerce website, you must start now on fixing the things that is hindering you to get more out of your business.

For more information on cheap webhosting or cheapest domain registration visit web-designs-online


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Why Choose Magento For Your E-Commerce System

Do you find it difficult and challenging to choose which e-commerce system would be the best for your business? There is a new online shopping cart that website owners consider the top in marketability, functionality. Customization and versatility. The name is Magento, a system that goes on evolving with each upgrade and extension developed.

Providers of e-commerce solutions aim to always provide online business owners with the best features to run their e-commerce stores. And they choose the Magento platform in doing this. Magento today is among the e-commerce solutions that continue to advance because of the high demand brought by these providers. All online business store owners naturally would like to have a good ROI (return of investment) as well as complete control over the business. Magento platform has the flexibility, features and scalability that will make your business grow. Listed below are reasons why you should choose Magento for your e-commerce solution.

1. Capability To Handle Multiple Stores - Magento is designed to meet your needs, whether you want just one store or multiple stores. If you desire a multiple number of stores, you don't need to worry about how to control them, because you can easily do it from the Administration Panel.

2. Fast Product Browsing - With this feature, you can show multiple images of a single product, including the zoom-in capability. There is also a space where customers can post their reviews, so readers can easily make their purchase decisions. The availability of stocks can be checked anytime and there is also a product catalog that online shoppers can browse and choose a product.

3. Reporting and Analytics - Magento stores have reporting capability that can help you see how the store performs. Examples of reports that you may wish to obtain are reports on abandoned shopping cart, tax, best purchased product, best viewed product, low stock, and so on.

4. Order Management - This Magento feature enables you to edit, create, view and fulfill orders, all from one Administration Panel. You also have the ability to create invoice/s, credit memos and shipments for every order. Your customers, if they like, can reorder a product from their account, because there is full order history that they can view.. Also included in this feature is the RSS feeds of newly placed orders.

5. Marketing Tools - Some marketing tools of Magento include up-sells and cross-sells that can increase your sales online. These tools are powerful and have the functionality coupled with ease of use. Also provided are flexible coupons for your marketing campaign.

6. Magento Themes - With Magento, you can load multiple themes immediately. Magento's programming is object-oriented so that you can access modules via template tags. These themes should be attractive enough and also user-friendly.

The above are the 6 reasons why people should select Magento over other e-commerce shopping carts. The platform's shopping software has all the equipment and all the advanced features that you will require to run a completely functioning website. If you are looking which platform to use for your store, this article will help you make a quick decision.

If you need any kind of information to convert PSD to Magento and Magento developer please visit psdtomagento.com today.


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