How to Price an Ebook For Guaranteed Profits

You don't have to be traditionally published to sell a lot of ebooks, and you don't have to be A-List famous, either. Moreover, you don't need "credentials", all you need is an authentic story and expertise in the topic you're selling information about.

I love to use the example of Amanda Hocking when talking about ebooks, because Amanda has an incredible story. Let me share with you a little about her. Amanda Hocking is 26 years old and has 9 self-published ebooks to her name, and sells 100,000+ copies of those ebooks per month via Amazon's Kindle. It's important to note that Amanda has never been traditionally published.

At $3 per book at the Kindle store - Amanda Hocking makes a lot of money from her monthly book sales. In fact, there was publisher that basically said "...there is no traditional publisher in the world right now that can offer Amanda Hocking terms that are better than what she's currently getting, right now on the Kindle store, all on her own.

Now Amanda Hocking is a "fictional writer", but it doesn't matter. The point is she has no credentials, was never published before and it's been reported by USA Today that her sales have exceeded $450,000 for the month of January 2011 alone! Amanda has made over $1 million dollars on her own selling ebooks that were priced from $2.99 to $4.99.

Have I got your attention yet? I hope so, because if you're struggling to get by, living paycheck to paycheck, there is another way. And you don't have to spend hundreds of thousands of dollars starting a brick and mortar business or purchasing a franchise. All you need to do is take your expertise and knowledge and transform it into an ebook or an ecourse.

That leads us to what your long-term goals are when pricing your ebooks. When Amanda Hocking was repeatedly rejected by traditional publishers, she took matters into her own hands and finally decided to "digitally" publish her own ebooks. At the time, Amanda's goal was to make a few hundred dollars a month to cover her expenses. So she priced her ebooks very low because she wanted her ebooks to not only be affordable, but to go viral.

Now, I want to point out that it wasn't "magic" and Amanda's huge success didn't happen overnight, it started out with a few sales, and then a few hundred sales over time, and it just grew from there. Additionally, Amanda had submitted her ebooks to "Book Bloggers" for review and then word started spreading and her ebooks went viral.

So if you have similar goals as Amanda; to earn a few hundred dollars a month to supplement your income, then I would say price your ebooks from $2.99 to $4.99 if you're selling them on Amazon's Kindle. However, if you have a "list" and a functioning website, and you are going to sell your ebook from your own website, then you can price it higher, from $20 to $40+ or you can do what I always recommend and convert the ebook into an ecourse and start selling that from $97-$297+.

Now, if your goal is to build a list, then I would suggest you write an ebook and give it away for FREE. Yes, you can publish it on Amazon's Kindle and give it away FREE. The goal would be to give valuable information in your ebook and then to drive the reader to your site to sign up on your list/optin form for a FREE Gift.

I think the real key to pricing is to offer the material in various formats with pricing from $20 to $2000! For example, sell your Special Report/ebook for $20 on your website; then add some extra benefits like e-Coaching, video tutorials and convert it to an ecourse and sell it for $200; then take that Information and Create a Master Mind Group or a Private Mentoring Club and sell that for $2000.

The sky is the limit when you re-purpose your material! Just make sure you have valuable information that helps others solve a problem they are having. When you help others, you can't help but make money too!

Michelle Kulp, is known as the "6-Figure Woman Coach!" Michelle is passionate about helping Women make 6-figures and to turn their Passions and Pleasures into Online Profits. If you would like a FREE copy of Michelle's FREE, ebook, "The Lazy Woman's Guide to a 6-Figure Income", please visit her website at: http://www.becomea6figurewoman.com/

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How to Earn Advertising Profits From Home With Google AdSense

What is AdSense?

AdSense is Google's contextual advertising system which allows website owners and publishers to serve relevant ads within their content and earn revenues if a visitor clicks on that ad. These ads typically look like short text banners with a headline, a small description and a link to the advertisers website.

In order to fully understand AdSense, we must also look at the other side of Google advertising picture, Google AdWords. This program is used by advertisers to buy traffic and leads to their products, services and websites on a cost per click (CPC) basis. The advertisers can set a monthly budget and decide how much they may be willing to pay each time a visitor or potential lead clicks on their ad. If no one clicks on the ad, the advertisers don't pay.

The advertisers don't normally decide the placement of these ads (although this is an available option) and rely on Google to find relevant websites within its content network to display these ads. This is where participating AdSense publishers come in to picture as they simply Google's AdSense code and paste them in their content.

The placement, design and style of these ads is entirely upto the publisher but Google provides strict guidelines on where, how and how many of these ads can be published.

Once published, AdSense is able to scan or "read" the content and match ads to the specific keywords found within the content for relevancy. AdSense is also able to track visitor behaviour, interest and history to also match ads. For eg if a visitor is on a page about carpet cleaning and the last three pages the user visited about travel, AdSense is able to detect and display ads matching this pattern.

How do I make money from AdSense?

Google shares 68% of the cost per click revenues with the publisher serving ads within their website or content. For eg if a visitor clicks on an ad from within your website which has a cost per click bid of $1, you may be entitled to receive 68c for every valid click.

In third quarter of 2010 Google reported earnings of $2.2 billion from AdSense alone, which was approximately 30% of it total revenues for that quarter. This would suggest that AdSense publishers would have received $1.5 billion in earnings from Google for that quarter alone!

Clearly a lot of money can be made from this program provided you can create websites, provide good quality relevant content and bring plenty of visitors.

Would like to learn more about how you can launch your own AdSense monetized site in 24 hours or less? Visit Anshul Dayal's Niche Marketing blog to get your 100% free guide today!

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