Small Business Ecommerce Solutions - Helping With New Business Start Ups

Every day there are numerous new business start up ideas by people from around the world. And with the Internet available with so much information, all you need to do is to get online to see what's available and to put your ideas together. Or those who wish to start their own online business but do not seem to know where to start other than getting on eBay or Amazon (provided the country you are living in offers these), you could consider checking out the available small business ecommerce solutions.

Start Building Small

No single building every appeared magically in one week. So don't expect to get your online business up and running within a week unless you had already taken the time to do your research and come up with a solid business plan. Many new business owners start up by trying different types of ecommerce software. And they learned by trial and error. Most business owners may have a bit of Internet knowledge on how to get things set up so the popular shopping cart software providers have taken a lot of time and effort to make their solution as simple and easy to use as possible. This is to help new merchants start off steadily by providing them plenty of ropes and guidance to show them how things are done.

All The Tools In One Place

If you have never built your own website or online store before, you would not want to waste a lot of time, effort and energy looking for the tools that you will need to get it done. That's why these ecommerce solution providers offer everything under one roof for faster and easier access. Most of the features and tools that you need to build an online store would be available in the admin panel categorized properly. And even if you didn't know how to use them, there are plenty of short videos and easy description to teach you which you do not have to pay extra for.

Affordable And Versatile

While many ecommerce software out there may be affordable, it is also important that new business start ups choose those that are versatile. Not only do you need a business plan but you will also need to prepare a list of questions to ask the service provider. Things like how customizable if the cart and whether they allow for expandability as your business grows.

Summary

So if you're planning to start your own business, be encouraged that you can get plenty of help by accessing the Internet and looking for these small business ecommerce solutions. Don't be afraid to try them out.

Harry Goldberg is a retired ecommerce entrepreneur who has built and sold over 100 online stores. He now encourages people who wish to start up their own new business to check out the range of small business ecommerce solutions which they can find easily online. He also encourages them to use an ecommerce software that is affordable, powerful and versatile and to think long term for their business.

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How To Select Affordable Ecommerce Solutions For Small Business Ventures

Though I have built and sold over 100 online stores, the first store I ever operated was a brick and mortar store. I took over the reigns when my dad retired and my family still runs that little sports shoe store.

When I decided to expand the business, I wanted to do it in a way which would not require the business to take a loan even though it would have no problem securing financing for such a venture.

The only way to I could think of was to expand through the internet via a virtual store. But there were so many ecommerce solutions for small business available. Here is how I made my choice.

Free Or Paid Solution
Naturally, I looked at the free solutions first. That would be the obvious move. Why pay for something which you can get for free?

I joined a few forums and looked at the pros and cons of free ecommerce solutions. I found out that free ecommerce software would be more suited to those who have a bit of programming knowledge and have more time to spend tweaking the software to suit their needs.

Unfortunately, I did not fit that bracket so I had to choose from a number of paid solutions. Of course, if you are more tech savvy, give free ecommerce solutions a try. If it works for you, you would end up saving about $60 a month in subscription fees.

Value For Money
Most of the top ecommerce companies offer about the same features to their merchants. Since I was starting out small, I was more interested in what I could get from their plans for beginners. There are a few ecommerce solutions providers which offer quite a lot of the features even with their entry-level plans. You would be surprised at what you can get for around $40 to $60 a month.

For the price you pay, you not only get fantastic features like a Facebook app which would allow you to sell on Facebook, you also get free updates. Take note that some ecommerce solutions charge for updates after a year so read the fine print before you subscribe.

Be sure to also test their support system. Most offer email, live chat, phone call and support tickets. I prefer the support ticket system because everything is documented and my messages will never end up in the spam folder. Also, tickets are usually answered within 24 hours of a normal business day.

Ease Of Use
This one is down to the individual. One solution might be the bees knees to one person but a thorn in the side to another. I would highly recommend that you shortlist and try out the solution which interests you. After all, that is what the Free Trial period is for.

Most ecommerce solutions offer a 30-day free trial period which was more than enough time for me to fiddle with the vast amount of tools and features on offer. I spent about an hour a day for a week and a half before I made my decision.

I found out that if you need an extension, they would be more than happy to add-on a week for you. After all, it is of no lost to them if you end up subscribing to their solution.

Harry Goldberg is a retired ecommerce entrepreneur who has built and sold over 100 online stores. He now shares his ideas and tips on how to make full use of affordable ecommerce solutions for small business ventures.

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Does DFP Small Business Cherry Pick AdSense/Ad Exchange Ads?

You'd think Google would have an incentive to serve more AdSense / Ad Exchange (AdX) ads then is intended by the publisher. The fact is, DFP Small Business is a free product. The only money they make is on the AdSense / AdX ads that publishers serve through DFP. Therefore, they would want the publisher to serve as many AdSense / AdX ad impressions as possible. So, does Google in fact serve more AdSense / Ad Exchange advertisements than the optimal level? Short answer: yes.

How do they do this? Most publishers serve competing third party ad networks as price priority line items. This means that the publisher must attribute a value CPM to prioritize the third party ad network against other third party ad networks and AdSense / AdX advertisements. Most publishers value their third party ad networks with the CPM's that the third party ad network earns on a consistent basis. Theoretically, AdSense / AdX advertisements will only serve when their predicted CPM will be able to beat all third party ad networks. However, this is not the case in all instances. For example, let's say we had only one ad network AOL setup in the top 300x250 spot valued at $2 CPM at an open frequency cap. AdSense / AdX should only serve when it can beat that $2 CPM. Therefore, AdSense / AdX's average CPM should be higher than $2. We have tested this example in many different instances, and AdSense / Ad Exchange's average CPM would be under the $2 mark several times. This means the DFP serves AdSense / AdX with bias.

How does DFP cherry pick their ads? They either set a minimum percentage of AdSense / Ad Exchange ad impressions for enabled ad units or they serve AdSense / Ad Exchange ads when their predicted CPM is within a certain percentage of the value CPM. From our experience, we think it's the latter. The further the value CPM's are from AdSense / AdX's average CPM's, the less AdSense / Ad Exchange advertisements are served.

How do you compensate for DFP's AdSense / AdX bias? If you want to run an advertiser / ad network as a sponsorship line item, make sure to disable AdSense / Ad Exchange from that advertisement unit. If you want your third party advertising networks to run at a fairer playing field, inflate the value CPM's within each line item. We've found that inflating the value CPM's by 25% - 30% does the trick. We've also noticed that AdX runs at less of a bias then AdSense.

DFP Small Business does have a bias for serving their own advertisements; however, don't let those third party ad networks bully you about DFP cherry picking AdSense / AdX (We're talking to you Tribal Fusion). It's never as bad as they say it is. They are merely trying to get exclusive control of your first ad impressions. Never give in to serving an ad network exclusively first on your site unless they absolutely kill all the other ad networks. The most optimal setup is a competitive one within the DFP framework. You do have the ability to compensate for DFP Small Business little secretive bias;)

Kean Graham is one of the banner ad monetization experts at Monetize More. He specializes in boosting the banner ad revenues of high traffic websites. Kean specifically specializes in online classified monetization.

To learn more about monetizing banner ad inventories or specifically online classifieds, please visit: http://www.monetizemore.com/

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eBooks to Augmenting Your Online Marketing Campaign for Your Small Business

The other day, I was speaking to a young man who was building up his small online business, as he specializes in physical training, conditioning, and exercising endeavors. We had a dialogue about how to incorporate his writing, online articles, and knowledge into an eBook format to offer or give to his clientele as an incentive, also to promote his business and up his credibility and expert status. You see, he knows what he is good at, what he knows, and everything to do with the topic.

Now then, I do not believe it to be ethical to hype expertise - however, sometimes it makes sense to show what you know. My acquaintance indicated he did wish to put together eBooks but was sketchy on how to do that, or how to distribute them. He asks me two questions, perhaps they have been on your mind as well:

Do you have any tips on how to distribute eBooks?
How long do you think an eBook should generally be?

Okay so, my thinking on the eBook thing is two-fold, first, it seems that a simple 20-30 page book with some of his nutrition tips (articles) perhaps expanded, with some real-life stories makes sense. Then give it away for free if people sign up for your online newsletter.

Then a larger eBook 20,000 plus words for sale with the purchase of any services (free) or they can buy it stand alone for $29.95 and maybe you can allow others to sell it too, if they give you half the money or send someone to your secured server, then you give them half the money as a commission. Also list it on Amazon for $10 more, thus establishing a value, but if they buy it NOW it is less, or they get it free if they buy your other services.

Indeed, I would also write an eBook to help people start out, perhaps walking 2-3 miles per day, losing some weight, once they do move them up to a slow jog spurts within their walk, until they can run a mile, then two, then three, etc, and, as the weight comes off they will not screw up their knees etc. My acquaintance might use some other articles in his eBook if they make sense for him, by contacting the authors and promising to cite the source and get permission. In fact, it might help him get to the 20,000 words or assist in getting to 20-30 pages for the free-bee eBook.

Are you beginning to see the strategy here? All you probably need to get started are some eBook templates which you can get from Microsoft if you are using MS WORD at their online free-templates website, or email me and I will send you some that I have to assist. Indeed, I hope you will please consider all this and think on it.

Lance Winslow has launched a new provocative eBooks on Writing eBooks Concepts. Lance Winslow is a retired Founder of a Nationwide Franchise Chain, and now runs the Online Think Tank; http://www.worldthinktank.net/

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AdSense, Realism and Small Niche Sites

OK. We have all read the hype.
You buy some hosting. Throw together a website (any site, content immaterial). Then you smear it with AdSense and affiliate schemes. Then you sit back and rake in the cash.
Oh, dreams and illusions.
It may be true that a few people have had spectacular success for little effort. Just as a few have won the lottery or dreamed up a wonderful invention in an afternoon.
But you and I know life is rarely like that. Sadly, making money usually involves hard work.
But even so, if you are prepared to put in the effort you can make money on the web and have fun as well.
I have several sites that I enjoy running and are profitable as well. While I'm not likely to throw in the day job any time soon it is still immensely satisfying when the Google electronic payment appears on the bank statement.
AdSense is a really good tool for producing a worthwhile income for a reasonable outlay of effort. Maybe with enough effort and dedication, who knows, maybe it could turn into a major income. Everything has to start somewhere.
It is worth a shot, but realism is the key. To get people to click on adverts you first need people to visit the site.
So how do you do that?
Simplistic as it may seem, the most important method of getting people to visit your site is to build a site that contains a lot of information on what these people are searching out.
This is the crux of the matter. Any fool can sling adverts on a page. What you need is a website with valid and authoritative content.
You need to give your audience something that will interest them and draw them in
Today, for the average person this means exploiting a niche. Or maybe several niches.
You may well feel that you know little or nothing about any niche topics, but really this is almost certainly far from the truth. You are underestimating yourself.
As an example, in my case I have built several sites each of which specifically targets a particular area of my locality or are about places I have visited. I targeted them because I know people want to know more about these places. Some are used for educational purposes. Others are holiday locations. Most of them have little information on them or their particular niche anywhere else.
People visit my sites to gain that information and I provide it - for free.
I also host AdSense, which I am pleased to say quite quickly became quite focussed on my sites themes. I feel the AdSense adverts actually complement my content and make it more approachable.
I do not make a fortune (yet!). But it more than pays its way and I also get the kudos of being a local expert.
It is also great fun. I continuously experiment with formats and content, just to see what makes a difference.
Remember, if you don't play you cannot win. But to play in the game you need some cards.
Your local knowledge and personal skills are important. Build an authoritative website on a poorly covered topic and you have a route into the game.
Use your local skills and local knowledge. Share your information freely. People will seek you out, and some of them will click on your ads!
Bill has a number of niche sites including the two below:
http://www.hengistbury-head.co.uk/ Hengistbury Head is a beautiful headland in the county of Dorset, England. it is used extensively as an educational resource and is visited extensively by ramblers and holiday makers
http://www.bournemouth-beaches.co.uk/ A celebration of the many Bournemouth Beaches. An information rich guide for locals and visitors to Bournemouth in the UK

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It again Support Alternatives Professional: The result For the purpose of Improving A small company

Are there or maybe operate a small enterprise? Subsequently, you are going through related circumstances nearly all climbing and also powerful firm meets. As being the small business grows, everyone continually should bring most recently released instruments, software applications, sites and also laptops. To revise the manner in which your business declares as well as runs , both equally external to along with throughout you can should do a search for recent technologies and innovative developments.

In-house The item Aid:

Due to the fact development is actually exhilarating, in the end you definitely will encounter the difficulty in handling along with helping the information you have Modern technology (It all) to assure on-demand entry in addition to access having each and every staff member. One particular options to look after ones own Them support in-house. Unfortunately, to get a home business, it resolution can wind up being embarrassing to specific the actual very little pointlessly time-consuming yourrrre able to send human being and even financial resources that will had better be valuable someplace else.

Benefits associated with The item Support Specialist:

The other different, and one which may be getting more popualr, is exterior The idea help. If you hire out ones own It takes, you add free your company from the impediment in keeping track of, setting up, and maintaining your personal The application commercial infrastructure interior, assisting you to to concentrate a person’s recognition on which is basically fundamental — increasing your small business.

Outsourcing tools Them Service Will provide:

: Growth and suppleness: The top The item guidance vendors propose to her adaptive policies. This enables you to in order to develop your current monitored Them service needs when your small business produces : as rapidly or possibly while slowly but surely as you would like.

To Lower Down time: An interruption in your It again foundation will cause the dysfunction inside your contact, a decrease in proficiency along with, even worse, a morose result upon income. Professionally succeeded The application sustain will steer clear of this specific, managing an individual’s community 24/7 that can help stay clear of challenges before these transpire.

, Defined Preservation: Outsourced workers your It all guidance additionally promises alot more pre-emptive maintenance measures. Opportunities routinely incorporate tragedy curing, program stability methods and also data files copy.

, 24-hour Assistance: With a parasite on your e-mail strategy to a possible damaged essential info, your own The idea help support must be open to you at any time you want it. Considering the fact that issues take place unpredictably, you’ll want to have an The item aid company who will maintain your issues are sorted immediately together with adequately.

. . . Satisfaction: As soon as The application infrastructure is undoubtedly held and even available, the application allows comfort, allowing you to look into what exactly is most essential getting top quality merchandise and wonderful support service towards your consumers.

Though your corporation grows, you can advantage far from outsourcing IT sustain, it is only natural your own technologies options turn into a real business enterprise advantage as opposed to a potential liability.

The item entrusting helps reduce records operations expenditures since assist is bound to opportunity seekers endemic conditions will need speedy or perhaps continuous attention. Tremendous industry awareness results in swifter id regarding in business differences plus quicker predicament image resolution. Keeping track of providers can be executed offsite, and much of operation connected concerns can be permanent lacking any in the mall visit using a computer professional.

As a result, contracted IT Aid has an effortless, gainful answer for ones acquiring firm, supplying advanced suppleness and even reliable upkeep. Regular repairs and maintenance and recurring systems evaluation can help make perfectly sure that every files affiliated part not to mention job application keeps on doing work during top rated overall performance.

Flo Barket can be described as very proud individual of IT Support

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